Young aspiring creators on track to design a more stylish east end.

The Instagram obsessed generation can be thanked for dragging us out of the ugg boot, low waisted, skirts and leggings days full of more than questionable fashion trends.

In place of the velour covered trends of the early to late 2000’s has come the street and athlesuire style of clothing. The streetwear trend has completely taken over and even in places like the East End young people can be found dressed head to toe in designer streetwear brands like supreme, a bathing ape, off white and many others.

In trying to keep up with these trends young people have taken some notes from these designer streetwear brands and have began to produce their own streetwear brands at prices they know their peers will love and most importantly be able to afford.

Mostro Clothing is another streetwear brand to emerge from Glasgow’s East End. Mostro was the brain child of a group of four friends who just wanted to give their ‘daft idea’ of breaking into the Glasgow fashion scene a chance. They produce quality clothing with indepentent and orginal designs. Only recently launching they have gained a following of young and fashionable followers on their various social media platforms. They look set to take off as a brand to watch as their designs are unique, stylish and take inspiration from the city around them. Mostro Clothing’s collection starts from £15.

The independent streetwear scene is big business in urban areas like London and it appears it has made its way to Glasgow’s East.

These young people taking their future into their own hands are not only encouraging other young entrepreneurs to give owning a business a go they are doing it with a professionalism and style that makes it something to be admired.

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